BOPIS: What it is, benefits and how it can help you elevate your online business
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Also known as ‘Click and Collect’, BOPIS (Buy Online, Pickup in Store) is becoming increasingly popular in ecommerce and refers to the possibility to buy online and collect items at a pick-up point or brick-and-mortar store. In addition to making delivery options more flexible for users and allowing retailers to mix online presence and physical […]