Phygital retail: the new marketing frontier
In today’s digital age, as the boundaries between physical and digital realities blur, we are witnessing the emergence of a new shopping paradigm: the “phygital” experience. In other words it is the blend between digital and physical. In the retail landscape this amalgamation is reshaping the future of customer shopping habits and expectations. Let’s discover […]
Shipping Manifests: complete 2023 guide for ecommerce
Shipping manifests are an essential part of international shipping. Knowing precisely how they work is important to avoid delays and let everything flow smoothly. In this article we will dive deep into understanding what they are and why they are important for your ecommerce. What are Shipping Manifests? In short, a shipping manifest is a […]
Most trending ecommerce products in 2023
Ecommerce is constantly evolving and recognizing which products are trending in demand is useful to determine your trajectory, outshine competition and even give you an idea to start a business. Here are the top-selling products in 2023 Matcha Tea Average price range: $10-50 Monthly online search frequency: 799,000 (for “matcha”) on Google Target audience: Health-conscious […]
Order confirmation emails: how to maximise their potential
Order confirmation emails: how to maximise their potential You’ve just clicked the “confirm order” button for that much-desired item. What’s the first thing you eagerly await? Indeed, it’s that reassuring confirmation email in your inbox, signifying that the item is going to be yours soon. These emails fly high in open rates: not only do […]
How to improve Sell Through Rate in 2023
How to improve Sell Through Rate in 2023 Sell-through rate is a metric used in retail and inventory management to analyse the quantity of products sold during a specific period and is expressed as a percentage. Sell-through rate = (Total number of units sold / Total number units received) x 100 A high sell-through indicates […]
Maximizing warehouse efficiency: key strategies for enhanced ecommerce performance
Your warehouse is the heart that dictates mediocrity and success of your ecommerce. This article will explore practical tips and strategies that will elevate your warehouse from mere storage space to the real engine behind your operations. Identify relevant warehouse KPIs to track First of all, it is essential to define the relevant Key […]
How to improve On-Time Delivery in 2023
What is On Time Delivery? On-time delivery, commonly referred to as OTD, is a useful KPI to evaluate the efficiency of a business’ logistics operations and consequently, their delivery performance. It measures the extent to which an organisation is able to meet its commitments in terms of delivery times. As you may have understood, it […]
Maximize profitability and avoid retail markdowns with a 3PL
Businesses are always on the lookout for ingenious ways to attract new customers and keep their inventory moving. One strategy is applying markdowns, namely the deliberate reduction of the original prices of products to entice shoppers to buy or say goodbye to excess stock. Of course, as all things, there is not only the good […]
Top 5 online marketplaces in Spain in 2023
Online marketplaces provide a straightforward means for online merchants who desire to expand to new markets. It is crucial to consider the unique features of the various sales platforms before venturing into them and to understand the different advantages for your e-commerce business. Spain is the 16th largest market for eCommerce with a projected market […]
Unboxing experience: elevating your product value with customised packaging
Introduction When was the last time you received a package that made you say “WOW”? The feeling of opening a beautifully designed box can leave a lasting impression. Businesses are discovering the value of customised packaging and how they can turn a delivery into a delightful moment that customers will remember, making them want to […]
